Mobile Wallet Cards for Cultural Institutions
Enhance Your Cultural Institution Experience with Mobile Wallet Cards
Digital Tickets, Memberships, and Event Notifications—Seamlessly Integrated into Apple & Google Wallets
The Most Used Technology That Nobody Speaks Of
What Are Mobile Wallets?
Mobile wallets are digital apps pre-installed on every iPhone (known as Apple Wallet) and Android (as Google Wallet). They enable users to store and manage credit/debit cards for mobile payments in store, easy access of airline boarding passes, secure spot for saving event e-tickets, and a resting place for loyalty/discount cards. Learn more about the various Wallets.
The history of mobile wallets dates back to the early 2000s, with the introduction of digital payment solutions into the marketplace. These technologies have evolved significantly and are now integrated into daily life; today over 3 billion airline boarding passes are now used each year just in the USA alone.
Museums and cultural institutions are embracing digital transformation to enhance visitor engagement and streamline operations. Mobile wallet technology offers museums a powerful platform to deliver digital admission tickets, membership credentials, exhibit information, and personalized tour experiences directly to visitors’ smartphones.
Cards drop into a Wallet with zero friction.
SCAN
(of a QR code)
CLICK
(of a hyperlink)
TAP
(of a NFC)
According to the 2023 Museum Digital Transformation Survey by the American Alliance of Museums, 76% of institutions cite improved visitor experiences as their top priority, with 68% seeking better solutions for digital credentials and personalized engagement.
What are you waiting for?
WALLET CARDS, REALLY? 100%
Why A Institution Card?
Mobile wallets offer museum visitors convenient access to digital tickets, memberships, personalized tour guides, exhibition content, and member perks—all from their phones.
For museum operators, mobile wallets improve visitor flow, simplify access control for exhibitions, and reduce costs tied to physical credentials. They also enhance donor communication and provide actionable visitor engagement data.
A 2023 Cuseum survey found that museums using digital wallet solutions saw a 42% reduction in admission wait times and a 34% boost in membership renewals.
Frictionless Adoption
Place a QR code instore + add a link on the website to start growing your audience lightning fast.
Powerful Marketing
Send unlimited push messages, setup geofence brand reminders and share the latest and greatest.
Integration Ready
From POS coupons to daily specials or club memberships and rewards – a digital Card fits any goal.
The intuitive dashboard provides full control over your digital wallet campaigns, helping you track performance and optimize engagement.
Manage & Edit Cards – Update content, design, and offers in real time.
Automate Notifications – Schedule or send realtime push alerts for expiring offers, new deals, and updates.
Segment & Personalize – Target customers based on location (with geofencing), behavior, and user preferences.
Analyze Performance – Access data reports to measure success and optimize future campaigns.
- Track Customer Engagement – View insights on card downloads, redemptions, and usage.
AQUISITION
- Facility Card
- Discount Card
- Events Card
RETENTION
- VIP Card
- Rewards Card
- Membership Card
OPERATIONS
- Exhibit Card
- Donations Card
- Content Hub
SMALL & LARGE
- Museums
- Zoos
- Aquarium
SPECIALITY
- Historicals
- Gardens
- Libraries
AND OTHERS
- Galleries
- Archives
- Halls, Houses & More
FEATURES
- Branded Content
- Powerful Messaging
- Operational Utilities
- Seamless Integration
- Instant Exclusive Offers
- Data Insights & Analytics
BENEFITS
- Scale Quickly
- Easy Operations
- Powerful Utilities
- Increased Retention
- Cost Savings & Sustainability
- Actionable Customer Insights
PROFITABILITY
- Drive Awareness
- Increase Visitations
- Higher Tickets
- Boosted Sales
- Higher Repeat Business
- Data-driven Revenue Growth
WE KNOW YOUR BUSY, SO GETTING STARTED ONLY TAKES 30 SECONDS…
Getting Started?
01
SIGN UP
02
SETUP CARD
Auto designs from your website – just add the finishing touches and download your QR code + link.
03
TELL EVERYONE
Print out your QR code and place instore and add the link to your website social media and more!
Don’t Take Our Word For It…
Hear What Others Have To Say
The Museum of Modern Art (MoMA)
MoMA’s
Member Engagement
The Museum of Modern Art (MoMA) implemented a mobile wallet solution to enhance membership engagement and improve operational efficiency. By offering digital membership cards, event tickets, and exhibition access via mobile wallets, MoMA streamlined the check-in process and personalized the visitor experience. Wallet notifications helped boost attendance for special events and exhibitions, and MoMA saw a 35% increase in membership renewals and a 42% reduction in in-person check-in time. The move also led to a 25% increase in donations through easier digital giving options.
Museum of New Mexico Foundation (MNMF)
MNMF:
Digital Membership
The Museum of New Mexico Foundation (MNMF) implemented digital membership cards to enhance convenience, operational efficiency, and sustainability. Partnering with Cuseum, MNMF introduced a system where members receive digital cards via Apple Wallet or Android, providing easy access to membership details and benefits. This move eliminates the need for physical cards, reducing administrative costs and environmental impact. The digital cards automatically update upon renewal, ensuring members always have the latest information. This initiative reflects MNMF’s commitment to innovation, improving member engagement while aligning with sustainability goals.
The Wichita Art Museum (WAM)
WAM:
Next-Gen Access
The Wichita Art Museum (WAM) introduced digital membership cards in August 2022, offering members a convenient and eco-friendly alternative to traditional paper cards. These digital cards are accessible via smartphone and automatically update each year upon membership renewal. They provide quick links to the museum’s website, contact information, and helpful reminders. Members can use their digital cards to access benefits such as unlimited free admission to featured exhibitions, discounts in the Museum Store, and reciprocal privileges at participating museums.
This is a game-changing technology
Wallet Cards will transform
your Institution
overnight.
Questions?
Trusted By Countless Others…
The Time to Get Started is NOW
Are You Ready To
Transform Your Cultural Institution?
Mobile wallet technology represents a powerful tool for museums seeking to enhance visitor experiences while improving operational efficiency. Through digital credential management, cultural institutions can create more engaging experiences, build stronger relationships with members, and position themselves as innovative destinations embracing the digital future of cultural engagement.